bnzdesigns.com

BNZ

Introducing the process for my personal logo and branding. BNZ is a logo decided on my second name, ‘Benz’. Every time I introduce myself, I make sure I say Mercedes Benz so they get it right away. You cannot believe the number of times people guess how to pronounce my other name.

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PROCESS

PROCESS

A shortened, 3-letter logo design to visually showcase the name “Benz”. This personal brand logo will be my main identifier.

The overall theme was inspired by my influences of hand-made crafts, rough typography, retro packaging, American & Japanese comic-books.

Showcasing grunge lettering, this is a reflection of my design style and personality. Active, bold and creative.

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ROLE: Illustrator, Web designer, Photographer

ROLE: Illustrator, Web designer, Photographer

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OBJECTIVE

OBJECTIVE

To design a logo and create branding guidelines as a final year university design course requirement. This is for our personal identity subject where we’re required to create a visual representation of our work as professional designers.

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RESULT

RESULT

The cards were amazingly printed out, giving me a good start at introducing myself with confidence. It also gave the opportunity to properly showcase my work online for future work applications.

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